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Millions worldwide have read and embraced John Kotter’s ideas on change management and leadership. From the ill-fated dot-com bubble to unprecedented M&A activity to scandal, greed, and ultimately, recession—we’ve learned that widespread and difficult change is no longer the exception. It’s the rule. Now with a new preface, this refreshed edition of the global bestseller Leading Change…
"...the core of the matter is always about changing the behavior of people, and behavior change happens in highly successful situations mostly by speaking to people's feelings. This is true even in organizations that are very focused on analysis and quantitative measurement, even among people who think of themselves as smart in an M.B.A. sense. In highly successful change efforts, people find w…
We have all experienced the basic problem addressed ere, and in a very personal way, because it is an old, common, human, and increasingly important problem. You believe in a good idea. Youre convinced it is needed badly, and needed now. But you cant make it happen on your own. You need sufficient support in order to implement it and make things better. You or your allies present the plan. Y…
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