Gaya APA

Kotter, J, P., Whitehead, L, A. (2010). Buy - in : saving your good idea from getting shot down (-). Boston: Harvard Business Press.

Gaya MLA

Kotter, John, P.., Whitehead, Lornea, A.. "Buy - in : saving your good idea from getting shot down". - Boston: Harvard Business Press, 2010. Text.