Ditapis dengan
Ditemukan 1 dari pencarian Anda melalui kata kunci: author=Holtzxlaw, Eric V.
Laddering : unlocking the potential of consumer behavior
The introduction of new disruptive technologies in recent years has changed the rules of marketing and product development forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge, with almost limitless choices for making a purchase in a shrinking decision window. Consumers are looking for a relationship, not a transaction—they want to be ac…
- Edisi
- -
- ISBN/ISSN
- 9781118566121
- Deskripsi Fisik
- xvi, 208 hal. : il. ; 24 cm.
- Pengarang
- -
- No. Panggil
- 658.83 Hol l
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah