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Essentials of marketing research
Essentials of Marketing Research delivers current marketing research topics and tools that marketers need to succeed. The authors'years of experience in real-world marketing research is evident throughout, from the in-depth qualitative research to the coverage of new market
Essentials of Marketing Research gives students a strong command of market research principles, while being concise enough to use alongside cases or projects
Code | No Panggil | Lokasi | Stok | ||||
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28592 | 658.83 Hai e c.1 | Cadangan (Cadangan) | Tersedia namun tidak untuk dipinjamkan - No Loan |
28593 | 658.83 Hai e c.2 | Sirkulasi (Rak 7) | Tersedia |
Judul Seri |
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No. Panggil/Kode rak |
658.83 Hai e
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Penerbit | McGraw-Hill : New York., 2013 |
Deskripsi Fisik |
xviii, 414 hlm. : 25 cm.
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Bahasa |
English
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ISBN/ISSN |
9780078028816
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Klasifikasi |
658.83
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Tipe Isi |
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Tipe Media |
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Tipe Pembawa |
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Edisi |
3rd ed.
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Subjek | |
Info Detail Spesifik |
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Pernyataan Tanggungjawab |
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