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Marketing

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Marketing utilizes a unique, innovative, and effective pedagogical approach developed by the authors through the integration of their combined classroom, college, and university experiences. The elements of this approach have been the foundation for each edition of Marketing and serve as the core of the text and it supplements as they evolve and adapt to changes in student learning styles, the growth of the marketing discipline, and the development of new instructional technologies. The distinctive features of the approach are illustrated below

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

658.8 Ker m

Penerbit

Boston : Mc Graw-Hill., 2009

Deskripsi Fisik

xlvii, 742 hlm. : il. ; 28 cm.

Bahasa

English

ISBN/ISSN

9780073404721

Klasifikasi

658.8

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Pemasaran

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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