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Cultural Anthropology
Since I began teaching (Cultural) Anthropolog 101 in 1968, Ive taught the course dozens of time I decided to write this book in the 1970s, a tim when there were far fewer introductory anthropo ogy texts than there are today. The texts back the tended to be overly encyclopedic. I found ther. overly long, old-fashioned, and unfocused. Th field of anthropology was changing rapidly Anthropologists were writing about a new ar chaeology and a new ethnography. Studies o. language as actually used in society were revolutionizing overly formal and static linguistic models. Symbolic and interpretive approaches were joining ecological and materialist ones within cultural anthropology.
Cultural anthropology hasnt lost its excitement. Profound changes have affected the people and societies that ethnographers study. Its increasingly difficult to know when to write in the present and when to write in the past tense. Yet many texts ignore change-except maybe with a chapter tacked on at the end-and write as though cultural
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