The infinite asset: managing brands to build new value

Introduces a 3-D mapping tool - the brand portfolio molecule - that lets managers visualize elements of a brand and how they interact to create new value. This book argues that a company's brand portfolio must reflect how the target customer actually views the brand.

Encyclopedia of forensic sciences Vol. 1

The Encyclopedia of Forensic Sciences is the first resource to provide comprehensive coverage of the core theories, methods, techniques, and applications employed by forensic scientists. One of the more pressing concerns in forensic science is the collection of evidence from the crime scene and its relevance to the forensic analysis carried out in the laboratory. The Encyclopedia will serve to …

ncyclopedia of forensic sciences Vol. 3

The Encyclopedia of Forensic Sciences is the first resource to provide comprehensive coverage of the core theories, methods, techniques, and applications employed by forensic scientists. One of the more pressing concerns in forensic science is the collection of evidence from the crime scene and its relevance to the forensic analysis carried out in the laboratory. The Encyclopedia will serve to …

Encyclopedia of forensic sciences Vol. 2

The Encyclopedia of Forensic Sciences is the first resource to provide comprehensive coverage of the core theories, methods, techniques, and applications employed by forensic scientists. One of the more pressing concerns in forensic science is the collection of evidence from the crime scene and its relevance to the forensic analysis carried out in the laboratory. The Encyclopedia will serve to …

Operative techniques : sports medicine surgery

The concise, accessible multimedia resource shows you what you need to know and how to do it all-from ACL reconstruction and labral tear repair to loose body removal and treatment of turf toe. The result is a detailed, easy-to-use atlas that no sports medicine surgeon should be without. 1. Includes full-text web access so you can search the text online, view surgical videos that let you see t…

Human anatomy

Read it, See it, Master it! Read it- Ken Saladin explains human anatomy in an engaging, yet efficient way. He puts a premium on the words, and uses student-relevant analogies to motivate the reader.

It's not the how or the what but the who: succeed by surrounding yourself wit…

"Succeed by mastering the art of the who Why surround yourself with the best? Because it matters-in all aspects of life. In fact, in professional environments, getting people right-what global leadership authority Claudio Fernandez-Araoz calls "the art of great; who' decisions"-marks the difference between success and failure. To thrive, you need to identify those with the highest potential, ge…

Discover your CEO brand: secrets to embracing and maximizing your unique valu…

Why you need a brand-- and why your brand matters -- Lessons from exceptional CEO brands -- Your CEO brand : the story of you -- Brand recognition - what do people say about you? -- Leveraging your brand to drive spectacular results -- Personal choices that burnish your reputation -- Communicate your leadership brand -- The social media world -what today's CEO must know -- CEO brand "disaster a…

Agile talent : how to source and manage outside experts

This book delivers that roadmap. It tells you how to assess, choose, attract, develop, support, and retain your external talent. Authored by thought leaders and bestselling authors in leadership and talent management who teach and consult globally, Agile Talent reveals how companies such as Apple, Uber, Airbnb, Google, IBM, and Bain Capital organize and manage new forms of talent in innovative …

Churchill's medicolegal pocketbook

This is a further volume in the successful Churchill Pocketbook series. It aims to give highly practical advice to the clinician on those occasions where there is a potential medicolegal issue. As with all volumes in the series the information is presented in a highly accessible style and it will be invaluable in Accident and Emergency Departments and General Practitioner surgeries. By using th…

Crucibles of leadership: how to learn from experience to become a great leader

Experience may be a leader's best teacher--but there's a hitch. Two people can have identical experiences, but one blossoms while the other is depleted. The same can be said for any pair of fired CEOs, unsuccessful political candidates, or rookie supervisors. In Crucibles of Leadership, Robert J. Thomas concludes that what matters most is what one makes of experience, particularly the trauma…

Right from the start: taking charge in a new leadership role

Whether you are succeeding a much-admired boss or charged with implementing sweeping, potentially unsettling change initiatives, a new role is fraught with obstacles. To ensure that your first steps in a new job will lead to enduring success, "Right from the Start" lays out an action-oriented framework to follow during the early months of a transition. Dan Ciampa and Michael D. Watkins prepare …

Executing for results

Wondering how the most accomplished leaders from around the globe have tackled their toughest challenges? Now you can find out--with Lessons Learned. Concise and engaging, each volume in this new series offers twelve to fourteen insightful essays by top leaders in business, the public sector, and academia on the most pressing issues they've faced.

Strategic alliances: three ways to make them work

In Strategic Alliances, Steve Steinhilber proves that, despite the odds, alliances are critical to the business strategy for companies competing globally: customers want integrated solutions to their problems, and that's pushing companies to work together to create differentiated offerings. Equally crucial, well-managed alliances generate important forms of business value, including new product…

What to ask the person in the mirror: critical questions for becoming a more …

Successful leaders know that leadership is less often about having all the answers―and more often about asking the right questions. The challenge lies in being able to step back, reflect, and ask the key questions that are critical to your performance and your organization’s effectiveness. In What to Ask the Person in the Mirror, leadership expert Robert Kaplan presents a process for ask…

Strategy for sustainability: a business manifesto

Edisi

-

ISBN/ISSN

9781422177709

Deskripsi Fisik

226 p. ; 24 cm.

Judul Seri

-

No. Panggil

658.401 Wer s

Koleksi 120 resep masakan : sapi

Anda tidak perlu khawatir salah dalam memilih bagian tubuh sapi sehingga masakan yang disajikan pun dapat menghasilkan cita rasa yang maksimal. Penyajian resep dalam buku ini dikelompokkan sesuai dengan bagian tubuh sapi yang akan diolah. Untuk bagian daging, resep dikelompokkan sesuai dengan jenis dagingnya. Kemudian, disajikan pula resep berbahan dasar bagian tubuh sapi lainnya seperti iga, l…

The China factor: leveraging emerging business strategies to compete, grow, a…

The China Factor equips Western businesses with a practical framework for competing successfully in today’s ever-changing global markets. Written by an expert in competitive strategy and global market expansion, this book is packed with insights gained through first-hand experience leading competitive programs at a high-tech multinational corporation and extensive research.

Panduan & Resep Sehat Diet Ketogenik

Buku ini selain beri panduan untuk memulai diet keto dengan benar juga dilengkapi dengan lebih dari 90 resep sehat dan lezat terdiri dari aneka snack, lauk, minuman, dan dessert yang disusun sedemikian rupa oleh penulis agar para pelaku diet Keto dapat menikmati pengalaman diet yang menyenangkan.

Memasak menu lezat rendah karbo dengan slow cooker

Slow cooker termasuk piranti masak yang sangat popular di dapur Barat. Saat ini, slow cooker juga sudah banyak dipakai di dapur Indonesia, karena cocok digunakan untuk mengolah masakan tradisional Indonesia, dan cara pemakaiannya cukup praktis. Bagi yang sedang berdiet dan ingin menjaga berat badan tetap ideal, resep-resep yang ada dalam buku ini juga bisa dipakai dalam penyajian menu sehari…