Gary Fuller’s entertaining and informative guide uses geographic trivia questions as a springboard to learning about non-trivial aspects of our globe. An enlightening book for all readers, it enhances geographic know-how with good, old-fashioned fun. Discover who named the kangaroo; where can you find Lakers and Salties; what chili peppers, pineapple, chocolate, and vanilla have in common; wh…
Family Biking is a guide for parents and parents-to-be on how to introduce their children to the joys and responsibilities of bicycle riding. The guide includes safe methods of transporting children via trailer bike or tandems, taking young children on bicycle tours, fitting a child to a bicycle, teaching all aspects of bicycle safety, as well as how to deal with dangerous or potentially danger…
Hacking Sales helps you transform your sales process using the next generation of tools, tactics and strategies. Author Max Altschuler has dedicated his business to helping companies build modern, efficient, high tech sales processes that generate more revenue while using fewer resources. In this book, he shows you the most effective changes you can make, starting today, to evolve your sales an…
"Now in paperback, this national bestseller proves more than ever, your success as a leader isn't just about being great at business. You must be a great person, performing well in all domains of your life-including work, home, community, and your private self. The good news is that, contrary to conventional wisdom about "balance," you don't have to assume that these domains compete in a zero-s…
Drawing on the knowledge and experience of working with hundreds the world's top social change leaders in all fields, Beverly Schwartz presents a model for change based on five proven principles that any individual leader or organization can apply to bring about deep, lasting and systematic change. Rippling shows how to activate the type of change that is needed to address the critical challeng…
This book presents a practical model and specific unit- and lesson-planning ideas for enhancing students' reading comprehension in any 2-8 classroom. The authors provide innovative suggestions that help teachers construct a comprehension curriculum organized around literature, informational texts, or a basal reading program. Vivid case examples and vignettes bring to life ways to build the know…
Everyone knows that relationships are important in business. Yet most people would admit that their relationships could be better―but don’t spend time working on the underlying skills. This book explains how to develop better, more profitable connections―as illustrated proven by some of the world’s most successful professionals. Even if you're not a “people person,” you can dramatic…
With more and more professionals looking for alternatives to traditional corporate employment, Become a Franchise Owner! informs would-be franchise owners of the joys and perils of purchasing a franchise. Authored by a trusted, feisty, tell-it-how-it-is independent franchise industry insider, this book offers straightforward, step-by-step tips and advice on how to properly (and carefully) resea…
By the end of World War I, Albert Einstein had become the face of the new science of theoretical physics and had made some powerful enemies. One of those enemies, Nobel Prize winner Philipp Lenard, spent a career trying to discredit him. Their story of conflict, pitting Germany’s most widely celebrated Jew against the Nazi scientist who was to become Hitler’s chief advisor on physics, had a…
In a concise but wide-ranging narrative, Brinkley shows the diversity and complexity of the nation and our understanding of its history--one that continues to evolve both in the events of the present and in our reexamination of new evidence and perspectives on the past. This edition features a series of Patterns of Popular Culture essays, as well as expanded coverage of pre-Columbian America, n…
Economic Modeling in the Post Great Recession Era presents a more realistic approach to modeling, using direct statistical applications to address the characteristics and trends central to current market behaviors. This book's unique focus on the reality of today's markets makes it an invaluable resource for students and practitioners seeking a comprehensive guide to more accurate forecasting. …
The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge! There is no more 'selling'--there is only buying. When potential customers have near perfect information on the web, it means salespeople must transform from authority to consultant…
Portfolio Construction and Analytics provides an up-to-date understanding of the analytic investment process for students and professionals alike. With complete and detailed coverage of portfolio analytics and modeling methods, this book is unique in its multi-disciplinary approach. Investment analytics involves the input of a variety of areas, and this guide provides the perspective of data ma…
Exceptional Selling may be one of the most important books written on sales and marketing communications for high stakes sales. It shows you how to stand apart from your competition, communicate with great clarity, and position your solution as the most compelling choice for the long term
The Eighth Edition features a diverse and balanced variety of works and thorough but judicious editorial apparatus throughout. The new edition also includes more complete works, much-requested new authors, 170 in-text images, new and re-thought contextual clusters, and other tools that help instructors teach the course they want to teach. The Norton Anthology of American Literature is now avail…
The Eighth Edition features a diverse and balanced variety of works and thorough but judicious editorial apparatus throughout. The new edition also includes more complete works, much-requested new authors, 170 in-text images, new and re-thought contextual clusters, and other tools that help instructors teach the course they want to teach. The Norton Anthology of American Literature is now avail…
The Eighth Edition features a diverse and balanced variety of works and thorough but judicious editorial apparatus throughout. The new edition also includes more complete works, much-requested new authors, 170 in-text images, new and re-thought contextual clusters, and other tools that help instructors teach the course they want to teach. The Norton Anthology of American Literature is now av…