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Innovation and entrepreneurship

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This book is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students. It will be of interest primarily to those studying business and management studies, but also students on engineering and science degrees with management courses. It features contemporary applications such as services (public and private), innovation for sustainability, social entrepreneurship, innovation for development, and creating and capturing value from innovation and entrepreneurship. In this second edition the authors develop an explicit process model with clearer links between innovation and entrepreneurship. The book also features an extensive collection of web-based materials, including a wide-ranging library of practical tools to support innovation and entrepreneurship, an array of audio and video clips, a wealth of additional case studies and extra material for instructors including PowerPoints, course outlines, solutions and assignments.
This new edition contains updated material on:
1. exploitation of IPR
2. funding and resourcing ventures
3. business models
4. social entrepreneurship
5. creating and capturing value

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

338.04 Bes i

Penerbit

New Jersey : Wiley., 2011

Deskripsi Fisik

xiv, 590 hal. : il. ; 23 cm.

Bahasa

English

ISBN/ISSN

9780470711446

Klasifikasi

338.04

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

Ed. II

Subjek

Kewirausahaan

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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