Management : leading & collaborating in a competitive world

Edisi

8th ed.

ISBN/ISSN

9780077862541

Deskripsi Fisik

xxxii, 630 hl.m. : ilus. ; 28 cm.

Pengarang

-

No. Panggil

658 Bat m

Fundamentals of corporate finance

The Tenth Edition continues the tradition of excellence that has earned Fundamentals of Corporate Finance its status as market leader. Every chapter has been updated to provide the most current examples that reflect corporate finance in today's world. The supplements package has been updated and improved, and with the enhanced Connect Finance and Excel Master, student and instructor support has…

Marketing

Marketing is the activity, set of institutions, and processes for creating, capturing, communicating, delivering, and exchanging offerings that have value for customers,clients, partners, and society at large.

Clinical neurotoxicology : syndromes, subtances, environment

Clinical Neurotoxicology offers accurate, relevant coverage of a field that has grown tremendously in the last 20 years. While primarily focused on clinical applications, the text also includes relevant dis¬cussions of cellular and molecular processes and pathology. Lead¬ing practitioners present their expertise on wide-ranging, global subjects and debate controversies. The result is a compre…

Basic legal writing for paralegals

Learn the basics of clear, effective legal writing using a hands-on approach! The applied, practical approach of Basic Legal Writing for Paralegals combines legal concepts and terminology with hands-on applications in legal drafting. It provides students with all the basic tools they need to commu¬nicate effectively in the legal field. Topics are presented in a straightforward and comprehens…

Communication works

Communication WORKS takes a practical approach to communication with a focus on the ways culture, technology, social media, and ethical concerns both enrich and complicate our world. This edition applies a new critical thinking framework to help students understand, retain and apply communication concepts in their lives today, in the classroom, and in the working world. DIGITAL LEARNING SOLU…

Marketing : the core

Marketing: The Core uses a unique, innovative, and effective pedagogical approach developed by the authors through the integration of their com-bined classroom alternative and consulting experiences. The elements of this approach have been the foundation for each edition of Marketing: The Core and serve as the core of the text and its supplements as they evolve and adapt to changes in student l…

Corporate finance

Corporate Finance has always led the way in innovative coverage and technology, and the Tenth Edition is no exception. Several chapters have been extensively rewritten to incorporate the many exciting new research findings in corporate finance. Then, within McGraw-Hill's Connect® Finance, LearnSmart™ ensures students are learning faster, studying more efficiently, and retaining more knowledg…

Human biology

The human body is an amazing biological machine, capable of extreme activities, such as high-elevation rock climbing. While the climber is focusing on her next handhold, the body is coordinating the actions of multiple body systems to ensure that the machine functions at peak performance. For each movement, the nervous system must process thousands of signals from the outside environment. In…

Essentials of understanding psychology

Students first. If I were to use only a few words to summarize my goal for this book, as well as my teaching philosophy, that's what I would say. I believe that an effective textbook must be oriented to students—informing them, engaging them, exciting them about the field, and expanding their intellectual capabilities. When students are engaged and challenged, they understand psychology at a…

Essentials of marketing research

Essentials of Marketing Research delivers current marketing research topics and tools that marketers need to succeed. The authors'years of experience in real-world marketing research is evident throughout, from the in-depth qualitative research to the coverage of new market Essentials of Marketing Research gives students a strong command of market research principles, while being concise enoug…

Business a changing world

This new edition reflects many dynamic changes in the business environment related to how managers make decisions. It is important for students to understand how the functional areas of business have to be coordinated as changes in the econ¬omy, technology, global competition, and consumer decision making continues to evolve. All of these changes are presented in concepts that entry-level stud…

Becker-Shaffet's diagnosis and therapy of the glaucomas

Authored by three prominent specialists in the field, this text provides extensive coverage of diagnostic and treatment modalities for optimal glaucoma management. Revised throughout, it examines the newest 3"d most promising developments in medical treatment, laser and surgical advances. 1. Presents evidence-based and updated information on all aspects of the glaucomas—including physiology…

The essential guide to selecting and using core reading programs

The Essential Guide to Selecting and Using Core Reading Programs is a groundbreaking, innovative resource that every school using or planning to use a core reading program absolutely must have. This one-of-a-kind guide takes an objective look at the skills, texts, and assessments included in the most commonly used programs to first help you evaluate and select an effective program and then impl…

Haddad and winchester's clinical management of poisoning and drug overdose

Manage any poisoning emergency with confidence! When patients present with any kind of suspected toxic exposure, accurate diagnosis, and correct treatment are absolutely essential...yet every second counts. Make the right clin-ical decisions quickly with the help of the most current, authoritative, and practi¬cal reference available on this subject! "An invaluable resource and a key compon…

Advanced financial accounting

The next evolution in online homework management, McGraw-Hill's Connect Accounting is an online assign¬ment and assessment solution that connects you with the tools and resources you'll need to achive success: 1. Access end-of-chapter assignments for limitless prac¬ tice and immediate feedback that reports directly to your instructor's grade book. 2. Quickly access lectures, an eBook, stu…

American democracy now

Welcome to the fourth edition of American Democracy Now! In this program, we share our pas¬sion for politics while providing students with the foundation they need to become informed citizens in a rapidly changing democracy. In creating the first edition of American Democracy Now, we sought to merge our years of experience as classroom instructors and our desire to captivate students with the …

Marketing

Edisi

-

ISBN/ISSN

9780077861094

Deskripsi Fisik

xxxviii, 454 hal. : il. ; 29 cm.

Pengarang

-

No. Panggil

658.8 Hun m

Communicating effectively

Now in its eleventh successful edition, Communicating Effectively presents a comprehensive introduction to interpersonal, intercultural, professional, group, and public communication. Providing just the right amount of theory and research, the book is packed with thought-provoking prose and activities that engage student interest. The pragmatic approach enables students to not only see but also…

Accounting for governmental and nonprofit entities

Accounting for Governmental and Nonprofit Entities provides users with extensive, accurate, and up-to-date coverage of accounting and financial reporting for government and not-for-profit organizations, in addition to information on governmental auditing and performance measurement. The textbook uses a unique dual-track approach to teaching governmental accounting and features two independent c…