At the time I began college, biology would have been at the bottom of a list of potential majors. I enrolled in a physical an¬thropology course to fulfill the life science requirement by the easiest possible route. During that course, I learned for the first time about chromosomes, mitosis, and genetic recombi¬nation, and I became fascinated by the intricate activities that could take place i…
Over the years, we have received many compliments on this text and understand that it's a favorite among students. We accept that as the highest compliment and con¬tinue to work very hard to maintain that status. The objective of Statistical Techniques in Business and Economics is to provide students majoring in management, marketing, finance, accounting, economics, and other fields of busine…
If you are a student coming to the study of vertebrates for the first time, several introductory remarks may be helpful, especially on how this textbook will support your work. First, the discipline of vertebrate biology is diverse and inclusive. It brings together themes from molecular biology, genes and genomes, evolution and embryology, biomechanics and experimental physiology, and it incorp…
This fourteenth edition of Strategic Management builds upon the timely change we made in the previous edition—to increase our emphasis on planning for domestic and global com¬petition in a global economy that is integral to strategic decision making in even the small¬est business or organization on Main Street in any town worldwide every day. We have focused on the needs of strategy student…
Vision and Change in Undergraduate Biology Education: A Call to Action encourages instructors to improve student engagement and learning in introductory biology courses. The central idea of the Vision and Change report is that we need to turn away from teaching methods that reward students who memorize and regurgitate superficial knowledge. Instead, we need to empha¬size deeper learning that r…
When managers are well informed about a company's internal operations (e.g., sales, production, inventory levels, time to market, warranty claims) and com¬petitive position (e.g., market share, customer satisfaction, repeat sales) they can take appropriate actions to improve their business. Managers need reliable, timely infor-•nation so they can analyze market trends and adjust to changing …
It is our view that in a time of dramatic increase in globalization and high interrelatedness among coun¬tries, every student should have a conscious awareness of "things international." Whether one is studying, for example, political science, sociology, chemistry, art, history, or economics, developments worldwide impinge upon the subject matter of the chosen discipline. Such developments may…
We began writing the first edition of this textbook in 2006, soon after a wave of major corporate scandals had shaken the financial world. Headlines made the com¬panies involved in these ethical scandals household names: Enron, WorldCom, Tyco, Adelphia, HealthSouth, Global Crossing, Arthur Andersen, ImClone, KPMG, J.P. Morgan, Merrill Lynch, Morgan Stanley, Citigroup, Salomon Smith Barney, and…
Corporate Finance 3e blends coverage of time-tested principles and the latest advancements with the practical perspective of the financial manager. Using the unifying valuation framework based on the Law of One Price, Berk and DeMarzo set the new standard for corporate finance textbooks. This Global Edition has been edited to include enhancements making it more relevant to students outside the…
Buku ini yang berjudul : AZAS-AZAS MANAJEMEN, kami susun berdasarkan pandangan dan pemikiran sejumlah pakar bidang manajemen. jari "ilmu" manajemen modern berarti bahwa kita harus ijari dan membandingkan aneka macam pendekatan - -P manajemen seperti yang telah berkembang dari waktu waktu. Demikian banyaknya pendekatan atau "mashab" muncul dalam manajemen, hingga tidak me…
The Association for Educational Communications and Technology has for the past thirty some years engaged in the lonely and high-risk activity of attempting to define Instructional Technology as a theory, a field and a profession. This definition, which describes and outlines the parameters of a profession rooted in research, theory, and practice, is the result of this continuing effort. It is b…
Tenaga pengajar, guru, mentor, dosen, dan pelatih merupakan mediator utama dalam proses transformasi pembeiajaran. Proses pembelajaran tersebut dapat lebih dinamis dan akan mencapai sasaran yang diinginkan jika ditambahkan alat bantu atau media lain, seperti media audio-visual, cetak, proyektor, film, permainan, dan lain sebagainya. Levie & Levie menyimpulkan bahwa stimulus visual membuahkan…
Salah satu faktor penyebab tidak siapnya sarjana akuntansi fresh graduate perguruan tinggi Indonesia menghadapi dunia kerja adalah adanya perbedaan antara kebutuhan dunia kerja dengan pembahasan materi akuntansi yang diperoleh mahasiswa selamamasa kuliah. Kebanyakan perguruan tinggi Indonesia menggunakan buku wajib dari penulis asing, terutama penulis barat yang mendasarkan pembahasannya pada l…
Memahami abad kita agar abad itu tidak berhenti dalam kegelapan (apocalyjase) Jika kita mengikuti penyelewengannya, hal tersebut berarti bahwa kita akan njT«rn bunuh cucu-cucu kita; itulah problema yang dibicarakan oleh buku ini. Buki im membuka perspektif hari esok yang berwajah manusiawi dan ketuhanan. Penulis, Roger Garaudy, berkata : "Aku tidak ingin memikirkan kembali petualai|gan sa…
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Bingung memilih bisnis kuliner yang sedang trend dan selalu berkembang? Sepertinya bisnis olahan jamur cocok untuk Anda lakoni. Bukan sekadar kumpulan resep, buku ini memaparkan secara rinci tentang aneka peluang bisnis berbasisjamurtiram yang berpotensi untukdikembangkan. Mulai dari proses pembuatan, pengenalan alat dan bahan, titik kritis keberhasilan, cara pengawetan produk, cara memasark…
PROFESSIONALS IN HUMAN RESOURCES are increasingly challenged to take a more strategic perspective regarding their role in the organiza¬tion. We find that as HR professionals respond to this challenge, measur¬ing HR's performance and its contribution to the firm's performance consistently emerges as a key theme. This should come as no surprise. The last decade has been highlighted by an ever-i…
Sebagai dosen metodologi penelitian dan statistik di tingkat sarjana muda dan na, kami semakin yakin bahwa kebiasaan yang lazim menyajikan perku-n "metodc" dan "sLalistik" sccara terpisah ternyata merugikan para ma->wa. Kami dapati banyak pertimbangan metodologis dalam melaksanakan oenelitian pada subyek manusia bertumpu pada dasar-dasar statistik yang di-kan untuk menganalisis data. Begitu pul…
M eudapatkan sain kepastian dan uinfakat dalain menjalankan segala bentuk upaya dan usaha .ki.ilah liak setiap niaiinsia, penuaugan segala beutnk kausal dalam sebnali snrat perjanjian akan menjadi payung hnkum sekaligns "kompas" bagi terwnjiidiiya keseiiubangan liak dan kewajiban scnuia pihak. KITAB TERLENGKAP SURAT KONTRAK DAN PERJANJIAN fan berisikan coiiioh draft perjanjian yang lazijn di…